Showing posts with label Branding. Show all posts
Showing posts with label Branding. Show all posts

Thursday, February 5, 2015

Marketing Correctly – Let people decided if they like it


• BBR Productions Inc : Marketing Correctly – Let people decided if they like it

A Brand begins with an idea. A conception can be anything in the world. Limited ideas can create walls of disillusion. When companies think from an audience to a product they come up with two things; Already invented ideas and/or nothing at all. A Brand's audience is not determined by a desired audience but on how well that Brand is marketed. Smart marketing is about giving an audience a chance to make up their mind: getting them interested in buying what they became aware of.

When coming up with a marketing strategy companies will try and figure out their target audience. This is not always necessarily to limit where, or rather who, to market directly too. It sets up guidelines to “Market Boost”. A Market Boost is usually where a company traditionally starts a Marketing Campaign and gets the most out of it initially. There are other names for this process. After a specific Market, that company may start marketing in a general area to pull in audiences outside their market.

Placing all a company's eggs into one marketing basic can pigeonhole sales to a plateau. Even though, according to “NIKE” statistics; College Students 18-24, or working athletes 25-34, with no kids are buying the most shoes. If “NIKE” continued to Market to this demographic that would begin limiting sales. Instead, they market a “JUST DO IT!” mentality. Which all people have. “Be the best by being your best.” Everyone in the world can JUST DO IT to be the best they can be. Smart marketing.

PS... Can you find the monkey?

Call our office : 631.599.2263

Or Email : Main@BBRProductions.com
Visit our website : BBR Productions Inc

Friday, January 23, 2015

Social Media – 5 Does to help you Social Media


• BBR Productions Inc : Social Media – 5 Does to help you Social Media

These 5 helpful tips on Social Media are designed to maintain an organize. Setting up rules to follow for a better experience interacting with an audience.

1. Dedicate a limited amount of time to your social interaction. One hour to three (spread out) hours a day is a good amount of time. You have more important things to do out in the real world. When you are on your social media, time restraints keep you focused on your tasks at hand.

2. Remember it is not about what you are offering. Social media is about what others are saying. Keep in contact with people and show genuine interest in them. The game of life is about others. This is how we develop relationships. The more we care about others, the more they want to interact.

3. Images change everything so change your images from time to time. Once monthly is a good minimum to stick with. Anything more than once a week would be considered annoying. Audiences want to be involved but not cluttered with constant change.

4. There are better ways to invite people to events: Have actual conversations. Talk with people on a regular schedule. This is important, because if you have not talked with them in three months, it is now considered rude when the first thing you ask is “come to my event”.

5. Connect all your social media sites to Twitter. So when you post something it goes to twitter then is sent out to all your other Social Media Sites. This helps you reach out on all your sites while saving time and maintaining your needed interaction for that day.

PS... Can you find the monkey?

Call our office : 631.599.2263

Or Email : Main@BBRProductions.com
Visit our website : BBR Productions Inc

Thursday, January 22, 2015

Social Media – People respond to emotions


• BBR Productions Inc : Social Media – People respond to emotions

Personal lives are meant to be left off the internet and our social media sites. It can be dangerous for people to have sensitive knowledge of a specific person. Success, within any field, grows through a sense of mystery. The more that is known about something, the less exciting it becomes. To connect with an audience without giving to much away is an art-form of perfectly timed posts throughout the day. In addition to these post, what they represent are equally important.

How often posts hit the internet are especially crucial combined with timing. On average, post should be kept to about three times a day. Think meals; Breakfast, Lunch and Dinner. If you happen to be a Hobbit from Lord of the Rings, keep to three of your seven meals. People like to look through their phones when eating, or on break from work. Another reason those times are powerful is because when eating, it is easy to open a phone and post something between stuffing the mouth!

What is a Brand representing? What is the purpose of that Brand!? These things come down to emotional posts. Or, the emotion of what is going on. A comedian might post a photo of them sitting at the table waiting to go on, or a photo of the set list with a comment status of “There is nothing more fulfilling than performing”. Obviously the comment and photo style would be based on that particular Brand, but the direction is still the same.

PS... Can you find the monkey?

Call our office : 631.599.2263

Or Email : Main@BBRProductions.com
Visit our website : BBR Productions Inc

Wednesday, January 21, 2015

Social Media – HERE IS EVERYTHING I AM DOING


• BBR Productions Inc : Social Media – HERE IS EVERYTHING I AM DOING

Traffic can be unbearable at times. That congested going nowhere feeling that comes with too much waiting in a stack of nothings. Social Sites are no strangers to this feeling. Too many posts from one person, or “come to my show” request after request, can deter interest. When a feed is over populated with “Requests to Act” it can cause a few reactions, mostly being blocked, ignored, or a negative attitude towards a specific brand, grows. What is the point of a Brand's Social Media?

People are interesting creatures. They are born with a need to know mentality. A special curiosity embedded into the nature of our human behaviors. In certain studies it has been concluded that people want to know, they just don't want to be told about it. Because being told about something, or asked to do things, takes away a simple pleasure; the pleasure of discovery. More importantly, a Social Media outlet is designed to express an emotional outlet of action.

The buy me, see me, touch me, hear me, and taste me attitude should be left on a Brand's website. Social Media sites should be “what's going on behind the scene”, to Create a brand Interest. Audiences want to share their opinions within a Brand's experience. But how can one share an opinion on a “Request to Act”? - (Please come to my show!) Whereas expressing what's going on; “Had an amazing time performing tonight!”, gives audiences a chance to say “Wow, did you have fun performing!?”

PS... Can you find the monkey?

Call our office : 631.599.2263

Or Email : Main@BBRProductions.com
Visit our website : BBR Productions Inc

Tuesday, January 20, 2015

Social Media – People will find me, I'm awesome


• BBR Productions Inc : Social Media – People will find me, I'm awesome

Having a spectacular skill alone could attract audiences, if that audience knew about those spectacular skills. An issue with social media is an “Ego Game”. A Brand is only as big as its bark; not the other way around. Wanting to see who is drawn to follow a Brand's social media could end up being a very long wait. If Katy Perry decided to open up a new Twitter with the name Katy Perry, she would instantly draw a fan base. If she changed her name to Anna Whatever, then her numbers would be low.

Katy Perry's Brand Value is so great right now, her fan base is seeking her out to see what she is doing. More importantly, they want to be a part of what she is doing. Other than friends and family, very few people care about an unknown Brand. This can easily be corrected. Instead of worrying about who will “naturally” follow an account, become proactive. Begin interacting with non-celebrities, company, or anyone that has that lovely blue check next to it.

Interact will create awareness for a Brand. People will see what this new interactive brand is talking about; based on the “Rule of 10%”, over time audiences will buy into the Voice, Image and Create a Conversation with said Brand. Take away an EGO, and become proactive. Success is reflected in the effort placed into something. More productive actions create a much greater results. Utilize Time Management properly to get the best out of each day's efforts.

PS... Can you find the monkey?

Call our office : 631.599.2263

Or Email : Main@BBRProductions.com
Visit our website : BBR Productions Inc