Networking with Fans... 'Friends'

• BBR Productions Inc : Networking with Fans... 'Friends'

The word 'Fan' is actually short for 'Fanatic', but they are more than fanatics, they are friends. They can be friends of the 'Brand'. They want to be friends with the Brand. They paid to see, touch, listen, and be in the experience of said Brand. Friends, or rather, guests, of a Brand want to connect on any level with the history, present and future of where it is all going.

Connecting on a more personal level begins with interaction. If at an event, the Brand's event or another Brand's event, be approachable. That attitude gives the friendship an opportunity to connecting in a more personal way. If possible, have an item, or merchandise, to give them. This is so they leave with something to remember the meeting with.

(Free in a Brand's early stages / charge when that Brand earns the right to sell)





Networking is all about building and cultivating relationships, this includes with the following group of people; Friends, Family, Associates, and the audience of said Brand. Making fans feel like friends, without really going out of your way to hangout with them in a too personal way, builds that networking circle as well as a bond with them.

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Money Management – 5 Helpful Tips for Money Management

• BBR Productions Inc : Money Management – 5 Helpful Tips for Money Management

Money needs to be managed to maintain a growth of savings and wealth. Spending money takes away from having money to spend. Learn to spend money on essentials to allow organizing income over expense for later investments. These five tips on Money Management will guide the flow to wealth.

1) Download a Budgeting APP into the phone. As money is spent or earned, keep recorded directly and instantly into the APP. This habit building activity will make any individual aware of money in and out and keep them under CAP of that budget.

2) Spend less than you save. A simple idea with major benefits. If the money is not there to spend, then don't spend it. Save money, and forget about it until the time is right. Your budget should help maintain a controlled expense.

3) For unforeseen expenses, adjust by taking smaller portions into consideration. If new tires each year cost $400 ($100 a tire), divide that by 12 months, which equals $33.33 a month. This can be placed into the car expense, waiting for the day tires are needed.

4) Place CAPS on your bank account so no more than 'X' amount of money can be withdrawn. Or take out the weekly amount and keep the cash handy. If need be, take the cash out weekly and place it into a separate account (like a personal stipend). Or entrust money to a personal Treasurer.

5) Place financial goals in writing. Know how much saving leads to a 'Safety Net', how much will pay off debt over five years, keep a record of which investments will make sense in three to five years. Seeing these goals written how set up SMART Goals for security, growth, and your dream!

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Money Management – Invest the investment

• BBR Productions Inc : Money Management – Invest the investment

When a dollar becomes two then make the best of that gain. Wealth comes from investments. Smart investments come from organizing money so there is cash flow to play with. As investments earn income there are smarter ways to utilize that capital gain. Two specifically. 1) Take off the top from the initial investment, and reinvest it. 2) Organize the capital gain into the 3 Needs of Purpose.

When investments earn that capital gain this difference should be taken off the top. Leave the original investment to continue according capital gain throughout the year. That difference off the top can be reinvested into other assets to allow growth in an investment portfolio. Diversifying future investments helps to protect and can help secure a successful risk free attempt.

Capital gain can also be placed into the 3 Needs of Purpose to help add to Security, Growth, and Dream. Working to continue to protect future investment risks, unforeseen issues, and keeping stress levels down. Growth is allocated money dedicated to investments and thus is play money for such opportunities. Dream is designed to give any person a chance to reward themselves.

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Money Management – Budgeting vs a Budget

• BBR Productions Inc : Money Management – Budgeting vs a Budget

The difference between both Budgeting vs a Budget comes with process vs preparation. Budging is maintaining a cost effective spending cap. Spending less than is saved. Where as a Budget is the figuring of those caps. To budget is to set caps and restrictions. Figuring out each category of where and when to spend. Mastering how Budgeting works begins with understand a budget.

Starting with an average month expense list. Take that list to organize categories and place caps on those expenses. Figure out which expense are Wants vs Needs, and cut accordingly. Eating out is usually a 'Want' which can be cut fairly easily. Leisure is also a 'Want'. A 'Need' is rent, groceries, utility bills, hygiene, etc. Take 3 to 6 months of past bank statements and add up each category expense.

Once these Caps are figured into a person’s lifestyle it comes down to habit building. Keeping to strict restraints until money begins to overflow into a person's '3 Needs of Purpose'. Learning to organize and prepping for future months helps take managing control back over a financial budget. A yearly expense should be saved a little each month. That's a nice helpful truth!

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Money Management – Cover your expenses

• BBR Productions Inc : Money Management – Cover your expenses

Figuring out a budget creates monthly caps which are based on a monthly average. Normally it is suggested to take 3 months and average them out. However, a full year gives a better overall example of an average monthly budget. By taking the Monthly Average and multiplying it by 3, it sets a cap total for covering expenses up to 3 months.

This money saved is known as a 'Safety Net'. Or total covered expenses. The best way to approach a Safety Net is by maintaining 3 months of capital into a designated account. Always maintain 3 months worth of capital within this account. While any money over expenses can now be placed in 3 other accounts known as the '3 Needs of Purpose' : Security, Growth, and Dream.

Continuing this process helps to grow strength in fueling a long lived company/life. Allow Security to protect calculated opportunities to risk chances. Growth is allocated moneys to place into investments. Stay aware of small investments; Stocks, Bonds, Mutual Funds, Intellectual Properties. Then move onto larger investments; Real estate, Businesses, I.O.U.'s, and Commodities.

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Money Management – Organizing Money

• BBR Productions Inc : Money Management – Organizing Money

Organizing money is key when managing finances. Where to place the income to pay expenses, and to sort out moneys over expenses. There are four accounts every business should have: In/Out Flow (Safety Net), Security, Growth, and Dream. Each of these accounts have a specific function(s) to help better see any company prosper from utilizing money to mastering wealth.

In/Out Flow: also known as a person's Safety Net, is the main bank account. This is where all money earned and expenses go through. Any money over a Three (3) month Budget Safety Net (known as Money Over Expense or MOE) is then given the 60/40 ÷ by 3 action. That split is placed into the 3 Needs of Purpose; Security, Growth, and Dream.

Security is to protect an individual/company when there is zero dollars left. It is the last resort 'Need'. Growth is allocated toward investments. Placing any money in this 'Need' into smart Assets. While leaving a Dream 'Need' for the things an individual/company desires. A vacation, new house, a company celebration. Learning to organize money is the first step to mastering Money Management.

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Content vs Experience – 5 Helpful tips on Content vs Experience

• BBR Productions Inc : Content vs Experience – 5 Helpful tips on Content vs Experience

1) If you are doing it for attention, stop : It sounds like an oxymoron but doing it for yourself pushes potential new audience members away. A Brand has a message and a voice it wants to spread. Simply spread that Brand in a natural way. Others will find it and connect to it if it is truthful.

2) What did you do and/or learn today? : This is experience. Spreading the emotion connected this mindset pushes a Brand's experience and allows an audience to follow along on that journey. Giving them something they can relate to. “Check this out” is not relatable.

3) James Franco Instagram (Poetry vs selfies) : Having a PhD and a MFA for English / Poetry, and being a published poet, it would almost make sense to push poetry. Well on Instagram his selfies of him involved or experiencing gets more interaction than his poetry posts. His poetry is “Check this out”.

4) Selfies are not experience : What is going on in an image with a person front and center helps a Brand. It tells a story. More importantly, what is written along with said photo image is just as Brand related. Let both a message and an image speak a thousand words together.

5) Vague and mysteries of a proactive lifestyle : “Had an amazing time tonight before, during and after the stage”. It says a lot at the same time it keeps it interesting enough to make certain people of a Brand become moved to ask – “You performed tonight!?, Where?” and thus a conversation!

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Content vs Experience – Content Ratio to Experience

• BBR Productions Inc : Content vs Experience – Content Ratio to Experience

There is always something to say. In fact there will be moments that our considered time sensitive. Thoughts which only pertain to what is going on right now. In life a Brand might want to express a connection about real time events going on. How does this Brand keep pushing its Experience in the first year or two, when there are subject matters it wants to be a part of? This comes down to ratio. Rule of thumb is for every four moments of Experience pushed, one push of content is allowed.

In the infant stages of a Brand the experience is much more important. Pushing how that Brand is growing has more power over an audience than what ideas, material, bi-products, or 'things' are being sold. How that Brand is getting to the top, what they are doing, how they feel about it, when and where you were (more than where you are going to be), these pushes are the Experience. They represent the travel, the journey of the Brand growing a relationship.

Content can become the defining purpose of a Brand if it is pushed too hard over the experience. In the beginning when trying to connect to an audience. An audience can become familiar and attached to the material being pushed at them, that they are not truly connecting to the Brand in a relationship. People are in relationships because they enjoyed the original points of interest. When a relationship's dynamic changes slightly, or drastically, it can cause a rift in that connection.

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Content vs Experience – Wanting vs Getting Attention

• BBR Productions Inc : Content vs Experience – Wanting vs Getting Attention

To get the most out of Marketing it should come naturally. Yes, posting a huge AD up of “Come See Me Now!” along with whistles and horns blowing could get people's attention, but this is wanting attention. What if the process was about getting people aware of a Brand to create interest which ultimately generates sales? Throwing Content up, thoughts, or ideas, is a way of saying look at me, for a moment. Where as pushing experience directs people to become a part of a Brand for life.

Content can become overwhelming at times. Or worse, it can pigeonholed a Brand to a certain style. Getting attention happens when people become aware then interested. This occurs with experience. If content is necessary for the soul, and ideas / thoughts need to get out, then keep the ratio to a 4 to 1 in favor of a Brand's experience. This way people are slowly seeing what is selling, but at the same time given the choice to follow a Brand's adventure.

Ultimately, in the beginning of a Brand's life, getting an audience involved is more important than expressing content. Building an audience is primary, and letting them follow the growth of said Brand is important for longevity. Content is the equivalent of asking people to come buy, see, watch, and touch a Brand. It pushes them away. They want to choose to become engaged. While being told to do something is off putting when a Brand has not earned the right for content.

Look at AD's from major companies. They never say Buy me!

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Content vs Experience – You must Earn the right for Content

• BBR Productions Inc : Content vs Experience – You must Earn the right for Content

Before an audience is already buying into a Brand it is important to allow them to grasp onto an emotional connection. A feeling of attachment to a specific Brand's voice, image, which creates a conversation. The “I am going through the same thing at the level I am at now” feeling. Audiences love to feel a part of the adventure. That is the emotional connection. They will become very passionate about what kind of content is pushed on it. Best example is the passion audiences have with Comic Books turned into Comic Movies: who is cast, when they look like.

All these things come down to Brand Value. That Brand Value is the what those characters represent. What their voice (Message), image (look / feel and style) or present to their fan-base. In turn, this creates a conversation. Wolverine never having his traditional yellow, or even brown, uniform flips people out. The outfit is a part of his Brand. This is all content. But the experience of that Brand is what is earned, and audiences follow the experience and their connection to that experience. This is why Hugh Jackman can play Wolverine and a large majority of fans like him as the Berserker!

People really love what Hugh Jackman's personal Brand is. He took his relationship with his fan-base and his personal Brand, to bring strength and awareness to his many humanitarian causes. His fight to change the course of Global Poverty with his 'Laughing Man' Coffee. Or that he is known as one of the most humbly kind people in show business. Point is, people follow Hugh Jackman because they latched onto his Experience. The ride of his life, kindness and his love for this business of entertaining and educating millions. He earns the right to say “come see Wolverine 3”.

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Content vs Experience – What is Content vs Experience

• BBR Productions Inc : Content vs Experience – What is Content vs Experience

People love following any experience or adventure from a person making things happen. Content is information a person must earn over time. Before that moment, it is important to get people/audiences to start getting into the value of a specific Brand. When that time comes, an audience will follow every aspect of said Brand. Content is information which has little to nothing to do with a Brand. From a movie, jokes, books, even advertisements. Experience is all the fun behind said content's creation. The journey if you will.

Content can add or take away from a Brand; but it is very tricky to maintain a steady open growth with Content. As audiences find value in being entertained by that specific content. Once that content changes it could push an audience away. Example: When bands change up their musical style. Dream Theater is a great example of Content vs Experience. Every album released has a completely different sound. Fans are usually filled with mixed feelings when it first comes out. After a while they come around. Experience for Dream Theater, or any other Brand, is behind the scenes. Case in point.

People love knowing what they do before / during / and after a show is performed at, or an album is recorded. They love seeing Dream Theater's path to success. Their music is just a bonus. It's a reward for fans with a deep passion towards that Brand. And even when they have mixed feelings, because the sound changed on a new album, they come around to love it like other albums. Usually. Let a fan-base follow a Brand's adventure to success. Once everyone is there, reward them with quality content which reflects that Brand.

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Power of Now – 5 Helpful tips to do now

• BBR Productions Inc : Power of Now – 5 Helpful tips to do now

Where does motivation come from? Is it inspired through others? Does it come from action creating reaction which turns into results? Life is short so why wait till later to do something when your time is now. These helpful tips will get you up and moving!

1) Have a list : A to do list is extremely helpful. It takes a mind away from thinking what is next. It shows tasks. Look at the list, do the first thing on top. Simply look at this list and get up. Make yourself get up and do. There is no better time than right now.

2) Compare : What are you going out of your way to do vs what you want in your life? Compare these lists. If you are getting up and going to a job you hate; why? What do you do right now to get yourself up and out that door for a job you hate!? Well, why not change that energy toward things you love.

3) Deadlines : Have a calendar with deadlines written on it. Place the calendar on the wall next to a heavily trafficked doorway. This will allow these deadlines to be seen each day before leaving the house. Place reminders on the calendar as well: “Ten days before you must do this specific task now!”

4) Teamwork : It is a known fact that having a buddy to go workout with helps motivate. When feeling down and out, a buddy could come over and say “Let's go do this now and get it over with!”. They push you. Have a friend or family member pushing you. Everyone needs a good kick now and then.

5) Major 3 : Wake up early, Time Management, and Eat Healthier. By waking up early allows for less distraction. Getting up before the world begins. Time Management is there to help take back control over time. Eating healthier is important for the body. Become your control to do now!

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Power of Now – The Power of waiting?

• BBR Productions Inc : Power of Now – The Power of waiting?

When to wait, or where to wait, and why to wait; these are all very deep questions which can define a person's path to action right now. Waiting helps individuals figure it while planning. Truth is, waiting is smart. How one waits is the tricky part. Some wait till they have mastered a craft/skill. Others wait for the opportune moment. There is much to accomplish while waiting out certain aspects and hopes. Getting all the ducks lined up in a row before jumping in can also keep a career from being ready.

College students are a really great example of waiting till they are ready. A teacher, or doctor, want to finish school before they start really perusing their career. However, waiting to finish school might take anywhere between 4 to 6 years, if not longer: Depending on the degree. There are things which must be set in motion at this stage. From setting up a financial budget to networking and marketing your brand. What brand? You! You are a Brand. What you stand for, how others view you. Build this Brand value while also building relationships. This helps get you above the rest of your competition.

It is a good idea to wait before letting others in on know you are good, or have master a specific craft. The idea is to build relationships with people as a person. Get to know them while they figure out who you are. That relationship will help expand beyond what you do as a craft. Marketing gets people to know they can trust you, that you are nice, professional and always willing to lend a hand with your volunteered time. Set up your business, your life as a business. Run it properly. Open it wisely!

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Power of Now – Making things happen

• BBR Productions Inc : Power of Now – Making things happen

There are many tasks which need to come to fruition for a successful life. A career is based on accomplishing X amount of goals while climbing that specific ladder to achieve. Having a dream about certain ideas is a prison at times. Knowing what you want and actually going out of your way to bring life to that dream are two different paths. Standing still; in fear, in uncertainty, or whatever is keeping steps frozen. It happens. It can keep life from happening.

A career is what a person wants to enjoy doing in life. It brings in money, but it also has a sense of pride to it. A joy about waking up. A job can be depressing. A place you have to go and less about where you want to go. Think about life as a Career and a Job. You want that dream, that career, and yet things which need to be completed rarely happen. Yet, a person will go out of their way to get to a job they hate. Why do people give so much for so little back? They miss their opportunity.

Your life is now. You deserve to take a chance. Nothing will come because of amazing talent. Action must be taken to see dreams awoken. Stop giving to a life you do not believe in. Then, wake up and give to that life you want to have. People have staled their life because they want a sure thing. They want the whole pie on entry. You could have everything you want, but it takes time, dedication and action. To have the life you want, you must make things happen by making things happen!

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Power of Now – Doing to do

• BBR Productions Inc : Power of Now – Doing to do

There will come a time walls are built directly in front of a path. Walls pausing motivation. Forcing the mind to stop, the will to crumble and ideas screeching to a stop. This, most of all, can happen when dreams become the focus. Wishing and wanting are great while brainstorming. Though a dream will never accomplish tasks, finding purpose helps tip action scales in a productive direction. Whatever it is that has been dreamt up must have a proactive process behind it. Doing to do.

Action speaks louder than words. Such a powerful statement. Create that list of tasks and get on it. One thing a day is 365 a year. Satisfaction comes from accomplishment. It helps motivate and guide direction. Seeing a list of tasks being completed really pushes the heart of action. Many people waste away their time by hoping or wishing something could happen. Worse, they believe they do not deserve it. Deserving success has nothing to do with making things happen by making things happen.

Now go make a list of dreams; a bucket list. Figure out the path to accomplish that larger goal with a coupling of S.M.A.R.T. Goal Tasks and get yourself doing what needs to be done. You will be surprised how far you go with succeeding if you can cross that list off as you complete task after task. You have only right now to make your life happen, so set a plan in motion and do. Most of all, everything a person does must be done with joy. If you are not happy, change it up. Now, start doing to do!

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Power of Now – Fear of trying

• BBR Productions Inc : Power of Now – Fear of trying

Fear keeps even the strongest person at bay. Life happens when action is taken. More accurately, if you want something tomorrow you must take action now. Fear holds back outcome. Breaking down these walls of fear open up endless opportunity. Take advantage of chance. Dreaming away life will get a person only one thing; at the end of their life with nothing to show for it. Wealthy people, celebrities, successful entertainers; each person took a chance and failed to success!

A human mind is designed to warn a person of danger. It creates a sense of Fear. This fear allows a person to make a decision; Fight or Flight. The adrenaline pumps and boom a choice is made. Fight or Flight into the darkness of chance! Failure is going to happen. People will ridicule those outside a normal box of attempt. Others will say “No”, or “You're not really the right kind of person for this” and fine, let them say this. The power of now comes from creating opportunity.

When doors are closed, build a new one leading into a different direction. Not every “no” is meant to push you away. It is meant to show you a different direction. Failure leads to success, because there will always be one person willing to preserver into life's uncalculated journey. Hoping someone or thing will help them. Well, it will not. A person must make things happen by making things happen. Work together with those willing to work together and for all others, push on forward! Live!

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Worth in Action – 5 Actions to better Worth

• BBR Productions Inc : Worth in Action – 5 Actions to better Worth

Become worthy of your own time. Grow as a person, idea and a company so that the worth in action motivates others to better themselves. Lead by example, grow as a team, inspire through action. So here are 5 Actions to Better your worth.

1) Have a plan : S.M.A.R.T. Goals are one part of having a plan. They direct the plan into plausible action. Take your life goals and write it into a business plan. Organize tasks and larger goals into this plan. How you will Network, Market, and Practice to build your value.

2) Take control of time, money, and self : Budgeting skills help define control over these three areas of life. Once Time, money and self are in your hands; anything becomes possible. Know when to say No to time and yes to self. Save & Invest money wisely, and of course educate yourself.

3) Break a few rules : Naysayers will condemn ideas of change. Though there are certain rules to success, or even life in general, this does not mean there could not be other options. Try things. This is how we got to the moon. Explain brainstorming ideas and if need be; Failure to succeed.

4) Brand before Stand : Get the brand out there before trying to showcase talent. Let people become aware of who, what and why you are doing what you do. What you are doing is living and enjoying the life which is yours. It is not always about the “skill” you want to do, but how people perceive you.

5) Learn from others : Not where they are, but how they got there. Study how individuals within your field of interest became successful. Study their obtained levels of success. How they got there, maintained it and in some cases retired and continued to enjoy the benefits of their hard work.

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Worth in Action – Your worth, your level

• BBR Productions Inc : Worth in Action – Your worth, your level

Are you trying to be the next level before you are? There is a set way to the top with different variables. The levels are the same in preparation, dedication, and organization. What you do during your time in those levels changes from person to person, career to career. So many people try and work within a level they are not ready for. It would be almost impossible to start out running a start up business as a millionaire, unless of course you were already a millionaire.

There are five level to make a career last forever. 1) Foundation. This is the process of saving money, networking, marketing and practicing. So that you can be ready for the next level. 2) 365 Days. Once free to attempt a career life,because a foundation is set up, start getting involved, and continue to be more proactive with Networking, Marketing a Brand and Practicing. 3) 2-5 years in. This is the time a person can begin activity. Utilizing connection, being more active in a specific craft.

This is where it gets difficult. Most people run at this level way before they are ready for it. 4) 10,000 or more. This is an expertise level. Give your audience what they want. Simply because 10,000+ people want what you have to offer. 5) 6-10 years in. Invest earning over expenses to ensure longevity. When financial success is earned to help maintain income, start investing money to help generate Wealth over Money. Money fades when it is left to its own devices. Wealth generates when worked.

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Worth in Action – Worth of the worthy

• BBR Productions Inc : Worth in Action – Worth of the worthy

There are five major sides to a person's Triangle of Life; 3 Needs of Success (People In Our Lives), 3 Needs of Purpose (Financial Control), 3 Needs of Longevity (Company of Life Being Ran Correctly), Assets (Wealth Generator), and of course Treating Your Life Like A Business by utilizing all sides of one's Triangle. Each of these sides deal with people in fashion or another. Who are these people within your circle of life?

Take note to the worth of those deemed worthy enough to ride on your bus. Keep people around with qualities that help define, or better your life. If you are the smartest person in the room, you are in the wrong room. Though, you should always be the most aware. Here is a good list to look over. How much of this list does any one person fill up in your life, on your bus? There are 26 qualities a person should have. Each Quality is worth 4%, how well to your people add up?

• Trustworthy & Honest          • Selfless
• Respectful & Kind                  • Flexible
• Persistent                                • Positive
• Knowledgeable                      • Brave
• Proactive                                 • Givers
• Driven                                      • Able to Manage Time & Money
• Self-Reliant                              • Enthusiastic
• Patient                                     • Conversationalist & Good Listener
• Passionate                               • Self Control
• Optimistic                               • Prepared
• Filled with Integrity               • Empathetic
• Confident                                • Intuitive

• Creative                                   • Responsible
• Self-Aware

A good judge of character is, if you feel it, it must be true. Any % of a person's quality can be utilized on a bus. How far would you ride with your eyes closed, a sleep and with your life in their hands be a lower quality person? 0-20 Questionable / 21-39 They have their flaws / 40-60 Average / 61-79 Good people / 80-100 My life, their hands. Your life is given one chance at this journey. Embrace it, love it and live around people who bring quality to your adventure, venture, and purpose. Grow together.

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Worth in Action – Worth of perception

• BBR Productions Inc : Worth in Action – Worth of perception

Information changes a sail's wind on strong tides. Where is that information coming from? More accurately, what is the perception of that information before, during and after it is utilized? There area few ways knowledge can be attained; 1) Education from one person to another. 2) Learning through observation. 3) Taking third party hearsay and believing it. Each one on its own could lead an individual down the wrong path. Mixing and matching helps solidify fact from fiction.

Perception is a powerful tool, if it is being operated correctly. Take emotion out of this equation. Forgot for a moment that the ideas you have conjured up were figured through your own devices. Look at each side from fresh eyes. A great way to see fact from fiction is take what you perceive as helpful advice and see how it is assisting others around you. Is the perceived advice advance those who gave the advice, you, or others around you following same said advice?

The greatest success will come with what is learned, researched, and changed up to become the best version of itself. If in three years no higher ground has been reached from doing any task over and over again, something must be changed up. Becoming great at a skill is not the same as success in life. Entertainers, career people, or business, must constantly be evolving into new territory. Performing the same clubs, working the same position, still broke after three years; changed things up.

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